7 seo tactics you need to know in 2015

7 SEO Tactics You Need to Know in
2015

1. Creating Incredible Content That
Earns Links
Creating incredible content that people will
want to share is still the best way to earn links.
Even after all of the recent changes with the
search engine algorithms, inbound SEO links
are still the biggest influence for search
engines.

2. Co-Citation Links
Every time a search engine finds your website next to
your competitors, it tells them that your company is in
a related niche. To get co-citation links, do a search for
"best" or "top 10" items in your niche.
Example: top 10 SEO agency in NY.
If you do this search and don’t find your business in the
results, get in touch with the publisher and ask that
your company be added to the list. Be prepared to
justify why your company should be included and
where appropriate, give them a summary to go along
with a link.

3.Map Strategy To Audience &
Competitive Insights

4. Editorial Links
Editorial links will be some of the most
powerful for SEO fact because they come from
other publications in your niche mentioning
your company. This type of links can also come
from thought leadership guest posts that you
write and get published on third-party sites
too.

5. Link Reclamation
Link reclamation can help you to get fresh links by
finding broken links to your site and having the
publisher fix them by yourself or publisher.
Examples:
Find brand mentions about your site and ask the
publisher to add your website’s link.
Find places where your content has been used
without attribution (places where people have
used your post or infographics without giving you
credit) and request a link from the person for
your site.

6. Link Outreach
Link outreach is a bit "old school" but can still be
quite powerful. If you want to do this, find a
website that is relevant to your niche and get
their contact information from the site. Then
send them an email or call and politely ask
them for a link. This works better if the site
has a slightly different business than yours but
may share a common audience.

7. Competitor Analysis
Competitor analysis is nothing new but so
important work, and companies have been
researching their competitor’s links for years.
However, by looking at the competitor’s
backlinks and manually reviewing which links
are worth having, you can then perform a link
outreach and try to get a link from the same
referring site for your website too.

7 seo tactics you need to know in 2015

7 seo tactics you need to know in 2015

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7 seo tactics you need to know in 2015